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Executive Team


Visionary leaders. Passionate hoteliers. Shaping the future of boutique hospitality.

Jack Slim

Vice President of Hotel Operations

Jack J. Slim brings over 20 years of global hospitality experience to Lumina Hospitality, with a career spanning cruise ships and luxury hotels across the Caribbean, Mexico, and Hawaii. Most recently, he led the iconic El Conquistador Resort in Puerto Rico, where his leadership earned prestigious recognitions such as Travel + Leisure’s #1 Hotel in Hawai‘i, multiple Forbes Stars, and AAA Four and Five Diamond Awards.

Jack is recognized for building strong, performance-driven teams and delivering exceptional guest experiences while driving profitability and operational excellence. Fluent in English and Spanish, he combines international expertise with a passion for culture, opera, ballet, and the performing arts.

Gabriel Alonzo

Director of Services

Gabriel Alonzo brings over a decade of expertise in resort operations, property management, and guest services to Lumina Hospitality. His career includes key roles with industry leaders such as Hilton Grand Vacations, where he honed his skills in housekeeping, maintenance, and resort-wide operations, always guided by a commitment to excellence and guest satisfaction.

With a proven track record in managing vacation homes and resort properties, Gabriel is recognized for elevating operational standards, strengthening owner relations, and delivering seamless guest experiences. His leadership extends beyond operations, as he has been instrumental in training and mentoring teams to thrive in service-driven careers.

In addition to his hospitality acumen, Gabriel holds a Universal HVAC Technician license and an electrical license, bringing a rare blend of technical proficiency and operational insight. This unique combination allows him to oversee properties with both precision and care, ensuring performance, reliability, and quality at every level.

Nathaly Moreno

Director of Services

Nathaly Moreno brings nearly a decade of hospitality expertise to Lumina Hospitality, with a focus on resort services and guest care. Her career includes key roles with outsourcing companies and Wyndham Orlando Resort, where she advanced from supervisor to management in housekeeping — consistently demonstrating her commitment to excellence and personalized service.

Nathaly is recognized for her ability to combine operational precision with a guest-centric approach, ensuring comfort, cleanliness, and tranquility across every property she manages. With strong skills in planning, organizing, and overseeing resort service operations, she has also been instrumental in training and mentoring teams to uphold exceptional service standards.

Her dedication has earned her multiple industry accolades, including Wyndham Orlando Resort’s Certificate of Best Performance Award and Team Player Award in 2019. Nathaly’s mission is to create spaces where guests not only feel at home but also leave with lasting memories of their stay.

Santiago de La Vega

President

Santiago de la Vega Soberón is a strategic leader in hospitality investments and operations, before co-founding Lumina Hospitality Santiago had extensive experience in real estate development, asset management, and market growth. Throughout his career, he has led multifaceted projects in hospitality and resort portfolios, overseeing acquisitions, capitalization, and full-cycle management in Latin America and international markets.

Santiago’s leadership spans business planning, capital structuring, stakeholder engagements, and performance optimization. He has successfully steered investments through growth markets, balancing financial rigor with guest experience imperatives and operational sustainability.

He is known for forging strong partnerships across owners, investors, governments, and local communities — and for designing scalable frameworks that align property vision with market realities.

Santiago holds an MBA from Northwestern University – Kellogg School of Management, and his fluency in Spanish and English enables cross-border leadership in the bilingual, global hospitality space.

Freddy Dominguez

President

Freddy Dominguez brings over a decade of global travel and hospitality experience to Lumina Hospitality. Before co-founding Lumina, he led Expedia Group’s lodging business across Latin America, overseeing a Gross Booking Value of more than $5 billion and spearheading strategy, partner relations, and government engagement across the region.

Freddy is also the co-founder and former Managing Director of Coru.com and began his career as a management consultant with Booz & Company (now Strategy&).

He holds a Master of Science in Management from Stanford University and a Bachelor’s degree in Economics from Tecnológico de Monterrey.

Join the team


We are building a culture where innovation, excellence, and genuine hospitality converge to redefine independent lifestyle hotels and elevate the future of travel.

At Lumina Hospitality, our people are the driving force behind every exceptional experience. We look for team members who are passionate about excellence, inspired by design, and motivated to create lasting connections with guests and partners. Whether in operations, guest services, marketing, or property management, we foster a culture of collaboration, innovation, and growth — empowering our teams to shape the future of independent lifestyle hospitality.